Privacy Policy

Last Updated: December 17, 2025

Ad Badger (“Ad Badger,” “we,” “us,” or “our”) respects your privacy and is committed to protecting it through our compliance with this privacy policy (the “Privacy Policy”).

This Privacy Policy describes the types of information we may collect from you or that you may provide when you visit the Ad Badger website located at adbadger.com (the “Website”), use our Amazon PPC software and applications, participate in our podcasts, or access our information portals (collectively, the “Services”).

1. Information We Collect

We collect information that identifies, relates to, describes, or could reasonably be linked, directly or indirectly, with a particular consumer or device (“personal information”).

A. Information You Provide to Us

• Account Data: Name, email address, username, password, and contact preferences.

• Billing Data: Credit card numbers, billing addresses, and transaction history (processed via secure third-party payment processors like Stripe).

• Business Data: Information about your Amazon advertising accounts, store names, and related marketing data.

• Communication Data: Information provided when you contact support, sign up for a newsletter, or request a Free Audit.

B. Information Collected Automatically

• Usage Details: IP addresses, browser types, operating systems, and pages visited.

• Tracking Technologies: We use cookies, web beacons, and pixels (e.g., Google Analytics, Meta Pixel) to track activity and improve user experience.

• Device Information: Unique device identifiers and mobile network information.

C. Amazon Advertising API Data

As an Amazon Advertising Partner, we access data via the Amazon Advertising API. This includes campaign performance, bid history, keyword data, and product information.

• Usage: This data is used solely to provide and optimize the Services for your account.

• Restrictions: We do not sell your Amazon advertising data to third parties. We strictly adhere to the Amazon Data Protection Policy.

2. How We Use Your Information

We use the information we collect to:

• Provide, maintain, and optimize our PPC software and services.

• Process transactions and send related information, including confirmations and invoices.

• Send technical notices, updates, security alerts, and support messages.

• Communicate with you about products, services, offers, and events.

• Monitor and analyze trends, usage, and activities in connection with our Services.

• Detect, investigate, and prevent fraudulent transactions and other illegal activities.

3. Sharing and Disclosure

We may disclose personal information:

• To Service Providers: To contractors and service providers (e.g., hosting, payment processing, email delivery) who support our business and are bound by contractual obligations to keep personal information confidential.

• For Legal Reasons: To comply with any court order, law, or legal process, including responding to government or regulatory requests.

• In Business Transfers: To a buyer or successor in the event of a merger, restructuring, or sale of assets.

• With Your Consent: For any other purpose disclosed by us when you provide the information.

We do not sell your personal information to third parties for monetary consideration.

4. Data Retention

We retain your personal information for as long as your account is active or as needed to provide you with the Services. We may also retain and use your information to comply with our legal obligations, resolve disputes, and enforce our agreements.

• Account Data: Retained for the duration of the customer relationship.

• Marketing Data: Retained until you opt-out or request deletion.

• Amazon API Data: Retained in accordance with Amazon’s Data Protection Policy requirements.

5. Your Rights and Choices

A. U.S. State Privacy Rights (Including California/CCPA/CPRA)

Residents of certain states, including California, Colorado, Virginia, and others, have specific rights:

• Right to Know/Access: Request details about the categories and specific pieces of personal information we have collected.

• Right to Delete: Request that we delete personal information we have collected from you.

• Right to Correct: Request that we correct inaccurate personal information.

• Right to Opt-Out of Sharing: Request that we stop “sharing” your information for cross-context behavioral advertising.

• Global Privacy Control (GPC): We recognize GPC signals as a valid “Do Not Sell or Share” request.

To exercise these rights, please email us at support@adbadger.com.

B. GDPR (European Union and UK)

If you are located in the EU or UK, you have rights under the General Data Protection Regulation (GDPR), including:

• The right to data portability.

• The right to withdraw consent at any time.

• The right to lodge a complaint with a supervisory authority. Our legal basis for processing data is typically “Performance of a Contract” (to provide the software) or “Legitimate Interest” (for security and improvement).

6. Security

We implement industry-standard security measures (including SSL encryption) designed to protect your personal information. However, no method of transmission over the internet is 100% secure. You are responsible for maintaining the confidentiality of your account password.

7. Children Under the Age of 16

Our Website and Services are not intended for children under 16 years of age. We do not knowingly collect personal information from children under 16. If we learn we have collected such information, we will delete it immediately.

8. Changes to Our Privacy Policy

It is our policy to post any changes we make to our Privacy Policy on this page. The date the Privacy Policy was last revised is identified at the top of the page. You are responsible for periodically visiting our Website and this Privacy Policy to check for any changes.

9. Contact Information

To ask questions or comment about this Privacy Policy and our privacy practices, contact us at:

Ad Badger Email: thebadger@adbadger.com

Address: Austin, Texas, USA