screenshot of inside the software

Save Money,
Protect Profits,
and Keep Your ACOS Under Control

Your Reliable Partner for Effective Amazon PPC Tools & Services

We're Helping Our Users Retain Revenue & Grow

In March of 2020, Ad Badger Customers Saw a 42% Increase in Orders Per Day.

user revenue data line graph

Michael Erickson Facchin

Michael Erickson Facchin

Founder & CEO

You’ve probably noticed Changes in Your amazon PPC Campaigns.
We have too.

We’re here to help you navigate these changes and retain your sales.

We are monitoring campaigns, building new tools, and providing daily Amazon Marketing Strategy to help you through this pandemic. 

Our mission hasn’t changed with the onset of Coronavirus. We’ve helped 1,000’s of companies on Amazon better optimize campaigns for years, and we’ll be here for years to come. 

So what has changed? What has changed are the strategies and techniques you need to adopt. It’s why we’re more dedicated than ever to creating educational content to keep your business moving forward. It’s why we’re building more Amazon PPC tools and communicating with our managed services customers more than ever before. 

We aim to be your trusted advisor and a reliable tool in your Amazon marketing machine.

Unleash the power of your inner Badger. 

Stopping advertising to save money is like stopping your watch to save time.

Henry Ford


0 + Million
Clicks Managed
0 + Billion
Impressions Earned
Orders Generated
0 +
Podcast Listeners & Blog Readers
0 .0 Star
Amazon PPC Podcast Rating

and 100’s of other Amazon Marketers, Entrepreneurs, and Brands

Rely on Ad Badger To Make Their Business Stronger.

We’re loving the Amazon PPC Software. When we started in late October with Ad Badger, our ACOS was around 100%. Then it got down to 58% in November. Then it dropped down to 33% in December and now in January we reached our goal of 18% ACOS! The podcasts you do are game changers. Cheers!

-Mike R. & Matt R., Amazon Seller

All Ad Badger Memberships Come With:


To do the heavy lifting


To build your strategy


To stay ahead of the curve

amazon ppc software tool preview
Inside the Ad Badger Software

Maintain Your Target ACOS with Ad Badger Software

Use our Amazon PPC Software Tool to ensure you always have the right bid, no matter what is happening in the market. We have updated our bid algorithm to adapt to the ups and downs of Spring 2020. Our platform allows you to manage keywords, bids, and campaigns better and locks in the right strategy. Save money, maintain revenue, and protect profits.

Avoid Mistakes with your Amazon Advertising

We simplified the most important Amazon PPC concepts to help you mitigate any risks in your strategy. Learn the “RPSB” keyword management method in detail. Take the guesswork out of the techniques you need to get ahead with over 5 hours of Amazon Ads Training.

Amazon Advertising Training
ad badger team

Grow With Us

Communicate, share, and brainstorm with other Amazon marketers, business owners, and brand managers. We’ve curated a professional community focused on growth. 

When we pool our skills and experience together, we survive and thrive.

14-Day Money Back Guarantee

Need More Proof?

Sign Up Today. Here's What You Get.

Access to Our Private High-Level Amazon Advertising Forum

Value $180/mo

We got tired of the spam on Facebook, and built a place for High Level Q&A and discussions with serious Amazon Advertisers. We wanted to build relationships, mastermind, and grow together. Get your questions answered by real people looking to scale. Amazon PPC Professionals from Ad Badger, as well as other Amazon PPC companies participate, too!

New Topics Added and Updated Regularly

Value $170/mo

It’s hard to keep up with all the changes in Amazon PPC. That’s why we do all the hard work for you. We are adding new topics and posting news digests so you are never left behind. Stay ahead of your competition.

4 hrs of our Amazon Advertising Fundamentals Course

Value $150/mo

Our Amazon Advertising Fundamentals has four hours on how to think about your advertising, all the terminology and strategy on bidding, keywords, campaign structure, and optimization. This is required education for anyone looking to grow with Amazon Advertising.

Intermediate & Advanced Topics Updated Monthly for Amazon Ads

Value $150/mo

Some topics need more than a blog post or podcast. We have five hours on how to optimize like the best marketers with a masterclass on Bulk Operation Files.

Amazon Advertising Tools

Value $250/mo

Let our tools do the heavy lifting in your campaigns. Bids by Badger will automatically optimize your bids daily so you can hit your target ACOS. Our Negative Keyword Nightly Hunt will scan through and add unprofitable search terms as negatives. Our Positive Keyword Quick Attack will add converting search terms in just a few clicks. The best part is - we’re pushing new updates on a monthly basis! We’re building the most advanced Amazon Advertising Tools out there!

$900 Value – Starting at $87 / mo

Account Navigator

Quickly add new campaigns or keywords directly from inside Ad Badger, just like you would inside Seller Central, but twice as fast. We also added other time-saving features like a Jump-Search, loads of inline editing not found in Amazon, and more. It also loads twice as fast as Amazon.

Bids by Badger

We analyze millions of bid changes every week. Our bid optimization algorithm will apply new bids every single day based on your trending data to help you hit your target ACOS. Never wonder what’s happening with our full bid change history. Coming Soon: Customizable Bid Algorithm.

Optimization Co-Pilot

Get a weekly email with extra tips on how to improve your PPC Campaigns. It’s like having your own Amazon PPC Manager working hard for you.
(Coming soon)

The Ad Badger
Amazon PPC
Tool Suite

ad badger - amazon ppc muscle

Negative Keyword Nightly Hunt

Set up a safeguard to protect your account from unprofitable spend in 2 clicks. The Badger will automatically scan your search terms to create new negatives based on your rules. Have a term that spends more than $20 without a conversion? We’ll automatically add that for you as a negative. Save money and time.

Negative Keyword Quick Attack

Are you still downloading a search term report on Amazon to look for negatives? Use our interface, view your search terms, filter them, and add new negatives in under 15 seconds.

Positive Keyword Quick Attack

Quickly scan through your search terms, and add new keywords or product targets in record time. In about 5 clicks, you can take a term and add it as an exact, phrase, broad, or product target to a new or old ad group of your choosing.


It’s time you level up your campaigns with software, a better strategy, and a team that has your back.

Find your monthly ad spend in this table to discover our all-inclusive pricing for The Badger’s Triple Threat.

iF YOUR Ad Spend Is

$5k or Less
or $107/mo

iF YOUR Ad Spend Is

$5k - 25k
or $177/mo

iF YOUR Ad Spend Is

$25k or More
or $497/mo

The Badger Effect

Ad Badger will effectively manage your campaigns, improve your PPC strategy, and protect your profits.

Who is Ad Badger?

We hate the phrase “Amazon PPC Gurus”. Instead, just think of us as a group of people that learn as much as we can about Amazon PPC, share as much as we can, and try to build the very best campaigns out there.

We wanted to build a community that shares the same values we do. We believe in advanced strategy, hard work, and honesty. We want to be your source for all things Amazon Ads. If there is a better strategy out there we didn’t think of – we’re not afraid to discuss – in fact, we want to help analyze it with our community!


No. We have a money-back guarantee. If you’re not satisfied, just send us a message and we’ll refund your last payment.

Yes. We are a PPC software & PPC education company, but we do manage a handful of clients to keep our skills razor-sharp. Use the chat in the bottom right to learn more. 

You’ll sync your account with Amazon, and then you’ll get your Academy & Forum Membership emailed to you. Syncing your account with Amazon takes about 5 minutes.

We’re more than a tool. We want to be your one-stop-shop for all things Amazon Advertising. Which is why we have community for high-level Q&A, training to stay ahead of the curve, and advanced tools to do the heavy lifting.

Badgers Make It Through Anything

You need to be fierce, decisive, cunning, sharp, and clever to excel at Amazon PPC. You need sharp teeth and aggressive claws to rip your competition to shreds. You need resilience and determination to test new techniques and improve your campaigns.

In other words…it’s time to summon your inner badger.

Need something beyond software?

We Got That Covered, Too.

Ad Badger Managed Services

Want a 100% customized approach to your Amazon PPC with 1-on-1 strategic calls to collaborate on a plan of attack for scaling your campaigns? Learn more about our Amazon PPC Service and how we can manage your campaigns.

Amazon PPC Coaching

Need personalized insight into your campaigns? Manage your own campaigns, but work alongside a seasoned Amazon Advertising Professional through our coaching program. Strengthen your team by adding the guidance of an experienced Amazon Marketer to help you plan strategy. Contact us to learn more.

Sign Up Today.

14-Day, No-Questions-Asked 

Money-Back Guarantee.

Fantastic! Your special Facebook Group invitation is on its way to your inbox. We can’t wait to see you in The Badger Den.

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