Blog

SUBSCRIBE Odds are, your approach to product targeting has been wrong. Don’t worry. We have everything you need to know …

Read MoreHow Product Targeting in Manual Campaigns on Amazon Actually Works (Classic) [The PPC Den Podcast]

SUBSCRIBE Amazon’s new  Sponsored Brands Attributed Purchase Report doesn’t perform miracles like telling you which keywords directly led to which …

Read MoreWhat Brand Halo? The  Sponsored Brands Attributed Purchase Report [The PPC Den Podcast]

SUBSCRIBE In this episode, Michael and Abe Chomali of XP Strategy PPC Management, discuss the effects of bidding on branded …

Read MoreBidding On Branded Keywords: What Happens When You Turn Them Off? [The PPC Den Podcast]

SUBSCRIBE In this episode, Michael and Alfredo discuss the recent changes to Amazon’s broad match type and provide valuable advice …

Read MoreHow Do I Make The Most of Amazon’s New Broad Match Update? [The PPC Den Podcast]

SUBSCRIBE In this episode, Michael and Clement discuss the concept of search term graduation. They also introduce the idea of …

Read MoreHow Do I Identify and Handle Duplicates in Amazon Search Term Report? [The PPC Den Podcast]

SUBSCRIBE In this special episode, Michael gives his listeners an inside look at the Amazon advertising industry and provides helpful …

Read MoreHow Ad Badger’s Experiments Helped Amazon Advertisers Optimize Performance  [The PPC Den Podcast]

SUBSCRIBE In this episode, Michael and Mansour Norouzi of Incrementum Digital discuss how to measure a business’s growth and what …

Read MoreUnlock Your Business’s Growth Potential With Amazon’s Market Analysis Tools [The PPC Den Podcast]