Earlier this year, Amazon launched the Search Query Performance Dashboard, a powerful analytics tool that lets Amazon brands and advertisers …
Read MoreWhy Amazon’s Search Query Performance Dashboard is Awesome
SUBSCRIBE There are clues in your data that signal when it’s time to refresh your Amazon product pages, and Emma …
Read MoreHow Do I Create Data-Driven Product Pages on Amazon? [The PPC Den Podcast]
SUBSCRIBE Amazon’s new Marketing Stream promises more granular data in real-time, more reporting dimensions, a simplified workflow, and more. Does …
Read MoreAmazon’s Marketing Stream Explained: A Technical Breakdown [The PPC Den Podcast]
SUBSCRIBE If you like hearing us talk about equations and spreadsheets, this will be your gold. Stephen Noch of Ocean …
Read MoreWhat We Wish You Knew About Amazon PPC in 2022 [PPC Den Podcast]
SUBSCRIBE Because Amazon Advertising is an ever-evolving platform and brands can’t bank on easy wins like before, Destaney Wishon of …
Read MoreAmazon Key Metrics: What Do I Track & How Do I Influence It? [PPC Den Podcast]
SUBSCRIBE Brent Zahradnik of AMZ Pathfinder joins Michael to consider the capabilities of Amazon’s new feature, Expanded Product Targeting. It’s …
Read MoreAmazon’s New Expanded Product Targeting: How Do I Make the Most of It? [PPC Den Podcast]
Amazon sellers may disagree on a variety of topics, but you’ll find most agree on one thing: Prime Day is …
Read MoreA Data-Oriented Approach to Amazon Prime Day Advertising (2022 Update)
SUBSCRIBE Whether you are an Amazon entrepreneur or a brand owner, you need guidance with your financial metrics. You might …
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