The Badger 
Auto-target segmentation: See your sponsored product auto campaigns in a new light. Auto Campaigns. They are reliable. Simple to set …
Read MoreShould You Segment Your 4 Auto-Targets in Amazon Ads?
SUBSCRIBE Amazon Prime Day 2021 is less than a week away. Do you have everything you need to take advantage …
Read More[PPC Den Podcast Ep. 131] When to Pause an Amazon Advertising Campaign
Amazon sellers may disagree on a variety of topics, but you’ll find most agree on one thing: Prime Day is …
Read MoreA Data-Oriented Approach to Amazon Prime Day Advertising (2021 Update)
SUBSCRIBE Amazon Prime Day 2021 is less than a week away. Do you have everything you need to take advantage …
Read More[PPC Den Podcast Ep. 130] Your Guide to Amazon Prime Day 2021
SUBSCRIBE In your efforts to conquer your Amazon PPC keywords, you might find that your greatest foe is yourself. Keyword …
Read More[Badger Bite #17] The Dreaded Amazon keyword constriction
Sponsored Brand Ads (formerly known as Headline Search Ads) are a powerful part of your Amazon PPC toolkit. They grab …
Read MoreAmazon Advertising: Sponsored Brand Ads (2021 Update)
Fellow data junkies, rejoice: Amazon came out with two brand-new reports. One is for both Sponsored Products and Sponsored Brands, …
Read MoreSearch Term Impression Share & Brand Category Benchmark Reports in Amazon PPC
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