Amazon is both a powerful e-commerce search engine and a fiercely customer-centric platform. This combination creates an optimal shopping experience …
Read MoreHow Do I Create Data-Driven And Well-Optimized Amazon Product Pages?
SUBSCRIBE Too often we notice that the majority of spend disappears in auto campaigns because of an excess of irrelevant …
Read MoreHow Do I Implement N-Gram Analysis on Amazon PPC? [The PPC Den Podcast]
SUBSCRIBE It’s easy to get overwhelmed by all of the strategies available for all of the campaign types, even more …
Read MoreThe Complete Amazon Advertising Evergreen Campaign Strategy Guide [The PPC Den Podcast]
Earlier this year, Amazon launched the Search Query Performance Dashboard, a powerful analytics tool that lets Amazon brands and advertisers …
Read MoreWhy Amazon’s Search Query Performance Dashboard is Awesome
SUBSCRIBE There are clues in your data that signal when it’s time to refresh your Amazon product pages, and Emma …
Read MoreHow Do I Create Data-Driven Product Pages on Amazon? [The PPC Den Podcast]
SUBSCRIBE Amazon’s new Marketing Stream promises more granular data in real-time, more reporting dimensions, a simplified workflow, and more. Does …
Read MoreAmazon’s Marketing Stream Explained: A Technical Breakdown [The PPC Den Podcast]
SUBSCRIBE If you like hearing us talk about equations and spreadsheets, this will be your gold. Stephen Noch of Ocean …
Read MoreWhat We Wish You Knew About Amazon PPC in 2022 [PPC Den Podcast]
SUBSCRIBE Because Amazon Advertising is an ever-evolving platform and brands can’t bank on easy wins like before, Destaney Wishon of …
Read MoreAmazon Key Metrics: What Do I Track & How Do I Influence It? [PPC Den Podcast]
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