Amazon PPC vs. Google AdWords: Bridging the gap in 2019
Amazon PPC professionals can learn a lot about Amazon advertising by comparing it to Google AdWords. Over the years Amazon …
Read MoreAmazon PPC vs. Google AdWords: Bridging the gap in 2019
Amazon PPC professionals can learn a lot about Amazon advertising by comparing it to Google AdWords. Over the years Amazon …
Read MoreAmazon PPC vs. Google AdWords: Bridging the gap in 2019
Have your Sponsored Brand ads been overlooked and thrown together? Well never fear the Badger is back with a new, …
Read MoreHow to Increase Conversion Rates on Sponsored Brand Ads
How to Ask a Question About Amazon PPC We want to help you with any problems you’re having with Amazon …
Read MoreClickfraud, Who To Hire, Dayparting, And More: Common Amazon PPC Questions
While the commonly used “on-hand” metrics from Seller Central are useful, they don’t tell the entire story. The true secret to …
Read MoreThe 6 Amazon Advertising Reports: The Good, The Bad, And The Ugly
Why You Should Be Conducting Self-Audits Have you ever looked at your ad campaigns in Seller Central and scratched your head a …
Amazon added a new metric to the Campaign Manager called “New-to-Brand” (NTB). It tells you whether the sales from your …
Read More3 Strategies for New-to-Brand Metrics in Amazon PPC
If you recently heard “pay-per-click advertising” and thought you heard “paperclip advertising,” you might be new to this whole PPC …
You may have seen them on Shark Tank, or maybe you heard about their Kickstarter. Or maybe you’re just wondering …
Read MoreAmazon Case Study: How the Rocketbook Dominated the Marketplace