1 Year Reflection: Sending Google Ads Traffic To Amazon [The PPC Den Podcast]


January is for reflection! Sit down with Michael as he reflects on the strategy to send Google ads traffic to Amazon. He’ll walk you through the five ways to measure success in the results you see from sending Google ads traffic to Amazon, as well as parting principles and key takeaways. 

We’ll see you in The PPC Den!

Episode Highlights

  • 0:00 What to expect in this episode
  • 2:25 An Overview
  • 3:05 Per ASIN Results
  • 4:10 Net Organic Position Change
  • 5:10 Individual Keyword Improvements
  • 6:50 Revenue Growth From Organic Keywords
  • 8:25 Direct Amazon Sales Analysis
  • 12:25 Boosting Brand Referral Bonus
  • 12:45 Principles

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