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Ever feel overwhelmed by all those “let me audit your Amazon PPC account” offers? If you’ve been told a simple audit will give you a “perfect” account, it’s time for a reality check. In this episode, we’re breaking down why a flawless PPC account doesn’t exist—and why the real secret to success is staying active, testing, and evolving.
Joining us is Noemi Bolojan from Scale Wave, a talented Amazon PPC marketer and friend of the show, here for her fifth episode. Together, we’ll explore how audits can actually help when they’re used as a tool for growth, not a quick fix. So if you’re looking to take your Amazon PPC to the next level, tune in as we uncover the real path to progress.
We’ll see you in The PPC Den!
Episode Highlights
- 0:00 – The “Perfect” Amazon PPC Account? Spoiler Alert: It’s a Myth
- 3:00 – Why We Can’t Stop Optimizing
- 4:00 – Meet Noemi Bolojan – The Amazon PPC Audit Ninja
- 8:06 – Custom Audits: Tailoring the “Doctor Visit” for Your PPC Health
- 14:18 – Breaking Down the Ad Spend – Where’s Your Money Going?
- 24:59 – How to Keep Your PPC Muscles Strong
- 29:00 – The Final Word on PPC: If You’re Not Expanding, You’re Shrinking
Links & Resources
- 🦡 GET AD BADGER ➡️
- How Can An Amazon Campaign Audit Help My Business?
- The Complete Amazon Advertising Evergreen Campaign Strategy Guide (Classic)
- Non-Converting Spend: Misunderstood or Mismanaged? A Closer Look at Your PPC Campaigns
- What strategies can help minimize wasted spend in Amazon PPC?
- What Do I Do With Wasted Ad Spend?
- 📚 Unlock our FREE comprehensive Amazon Marketing Playbook
- Subscribe to our newsletter
- Transform your workflow with our comprehensive Amazon Advertising checklist
- Review all our show notes
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If you missed them, check out our previous episodes of The PPC Den Podcast:
Find even more episodes here.
Podcast Credits
- Host and Executive Producer: Michael Erickson Facchin
- Guest Co-Host: Noemi Bolojan
- Senior Producer: Nancy Lili Gonzalez
- Podcast Coordinator and Graphic Designer: Sofiia Podash
- Video and Audio Editor: Pedro Moreno
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