How Can I Best Use Brand Tailored Promotions?  [The PPC Den Podcast]


Live and in person, Joshua Rawe of eSpark joins Michael in a podcast studio for this episode. They discuss a multitude of topics, including the newly released brand tailored promotions. They give you tips on how to best use these brand tailored promotions to your advantage. 

We’ll see you in The PPC Den!

Episode Highlights

  • 0:00 Introduction
  • 1:15 First Meeting
  • 2:38 How This Started
  • 3:30 Podcast Pros
  • 9:25 Last Zap You’ve Made?
  • 12:20 A New Strategy
  • 14:20 Defining Brand Tailored Promotions
  • 17:15 How Much Should Go To Sponsored Display?
  • 21:52 Does ChatGPT Hold Up?
  • 27:43 Using Your Email List
  • 32:20 Is Amazon Right For Your Product?
  • 36:45 Turn On Brand Tailored Promotions!
    39:00 In Mike’s Shoes
  • 47:00 Wrapping Up

Links & Resources

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Podcast Credits


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