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Hey there, Badger Nation!
In this episode of the PPC Den podcast, I’m joined by Noemi Bolojan from Scale Wave. We’re diving into Amazon PPC and focusing on how ad spending affects your product’s search position and sales. By the end of this chat, you’ll have a solid understanding of how to improve your Amazon PPC strategies and see real results.
We’ll see you in The PPC Den!
Episode Highlights
- 0:35 – How do ads affect organic sales?
- 1:02 – How do I set up PPC campaigns?
- 2:19 – What are current challenges in Amazon advertising?
- 3:13 – Why is troubleshooting important in PPC?
- 5:00 – Why track keyword ranks?
- 10:02 – How does spending affect organic rank?
- 13:33 – How does rank tracking show PPC impact?
- 20:12 – How do I use high-value keywords effectively?
- 29:06 – Why is keyword rank tracking crucial?
Links & Resources
- 🦡 GET AD BADGER ➡️ https://www.adbadger.com/pricing-product-tour/
- How To Do Keyword Research For Amazon PPC: Back To Basics (Classic)
- One Keyword, 8 Tools. Accuracy For Search Volume & Sales On Amazon
- What Do I Do When A Keyword Doesn’t Convert? (Classic)
- Bidding On Branded Keywords: What Happens When You Turn Them Off?
- 8 Solutions To Fix An Amazon Campaign With Too Many Keywords
- Like the podcast? Leave us a video review!
- Join our next Amazon PPC webinar 💻 📢
- 📚 Get our content library with a checklist that covers every nook and cranny of Amazon Marketing
- Follow Ad Badger’s CEO, Michael Facchin
- Book a call to discuss Amazon PPC strategy
Negative Keyword Target Nightly Hunt
This tool automatically finds and removes bad keywords from your Amazon ads, making them work better, even overnight.
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If you missed them, check out our previous episodes of The PPC Den Podcast:
Find even more episodes here.
Podcast Credits
- Host and Executive Producer: Michael Erickson Facchin
- Guest Co-Host: Noemi Bolojan
- Senior Producer: Nancy Lili Gonzalez
- Podcast Coordinator and Graphic Designer: Sofiia Podash
- Video and Audio Editor: Pedro Moreno
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