What’s The Difference Between Large vs. Small Amazon ASIN Accounts? [The PPC Den Podcast]

What’s The Difference Between Large vs. Small Amazon ASIN Accounts


Junglr’s Elizabeth Greene joins Michael to discuss account practices for Amazon ASIN accounts, and how those practices differ based on account size. They share their thoughts on different activities that scale, campaign structure,  how to focus your optimization efforts, and more.

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Episode Highlights

  • 0:00 What to expect in this episode
  • 10:40 Elizabeth’s Observations With Account Size Differences
  • 14:30 What Products Should I Be Optimizing?
  • 19:05 Analyzing Outside Your Best Practices
  • 21:08 Activities That Scale
  • 27:46 Tackling Weak Spots
  • 33:23 Analyzing Low Impact Product Practices
  • 40:08 Determining Where To Focus Your Time
  • 43:05 Final Thoughts

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