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The Badger Burrow

Copywriting for Amazon: Mastering Product Listings

Copywriting for Amazon: Mastering Product Listings

July 3, 2025March 27, 2025 by The Badger

In Amazon’s crowded marketplace, blending in means missing out on sales. What if your product …

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Categories Amazon PPC Education, Blog
Amazon Sponsored Products: Guide (Updated 2024)

Amazon Sponsored Products: Guide (Updated 2025)

June 25, 2025February 20, 2025 by The Badger

Over the past few years, Ad Badger has been at the forefront of managing countless …

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Categories Blog, Seller Central, Sponsored Product Ads
ACOS for Amazon: What is ACOS and how Do I calculate It for Amazon PPC? [Updated 2023]

ACOS Amazon: Calculating ACOS For PPC

July 11, 2025February 10, 2025 by The Badger

ACOS Amazon is a crucial metric for evaluating the effectiveness of advertising campaigns on the …

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Categories ACoS, Amazon PPC Education, Blog
Break-Even ACoS Formula For Amazon PPC

Break-Even ACoS Formula for Amazon PPC

February 6, 2025 by The Badger

A break-even point is important to know for any business. Regarding your Amazon store, it’s …

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Categories ACoS, Amazon PPC Education, Blog
Amazon PPC: 12-Point Guide (2024 Update)

Amazon PPC: 12-Point Guide (2024 Update)

December 19, 2024 by The Badger

If you recently mistook “pay-per-click” advertising for “paperclip” advertising, then you’re likely unfamiliar with Amazon …

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Categories Amazon PPC Education, Blog
Amazon Sponsored Display Ads: The Definitive Guide

Sponsored Display Ads: The Definitive Guide to Amazon Advertising (2024 Update)

October 31, 2024 by The Badger

Amazon offers a variety of advertisement products to give you control over who or what your ad is targeting, …

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Categories Amazon PPC Education, Blog, Product Display Ads, Vendor Central
What Is Amazon DSP and How Does It Work?

Amazon DSP Campaign Setup Made Easy: A Complete Guide

September 11, 2024 by The Badger

Want to supercharge your Amazon advertising? Let’s talk about Amazon Demand-Side Platform (DSP). It’s a …

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Categories Amazon PPC Education, Blog
What Strategies With Negative Keywords Lead To Low ACОS?

What Strategies with Negative Keywords Lead to Low ACОS?

July 25, 2024 by The Badger

A couple of weeks ago, we were analyzing accounts with low ACОS and noticed a …

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Categories ACoS, Amazon PPC Education, Blog, Seller Central
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