The Badger Burrow Archives

Amazon Sponsored Display Ads: The Definitive Guide (2020 Update)

Amazon offers a variety of advertisement products to give you control over who or what your ad is targeting, as …

If you’ve ever searched for a product on Amazon and then a few days later suddenly saw that same product …

Amazon PPC professionals can learn a lot about Amazon advertising by comparing it to Google AdWords. Over the years Amazon …

We’ve been managing thousands of Amazon sellers at Ad Badger for the past few years. If there’s one thing we …

Your Advertising Cost of Sales (ACoS) is extremely important in Amazon PPC. It’s a metric that guides your advertising strategy. …

This is a post designed to be continually updated throughout the year, so keep checking back to get the latest …

This post was originally published on September 8, 2018. We update it regularly to ensure all information is fresh and …

When you create an ad campaign on Amazon and entering keywords, you’re prompted to choose the keyword match types without …