How to Audit Amazon PPC Campaigns Using Bulk Files and Pivot Tables [The PPC Den Podcast]
SUBSCRIBE Hey, if you’re managing Amazon PPC, you need to check out the latest PPC …
The Toughest Cases and Common Mistakes Amazon Sellers Face in 2025
2025 has brought new challenges for Amazon sellers — from changes in search algorithms to …
We Tested AI Video Ads — Here’s What Improved Our ROAS [The PPC Den Podcast]
SUBSCRIBE Michael and Shane White are back — and this time, they’re taking on the …
Reconstructing Campaign Architecture for Multi-ASIN Portfolios
Managing one ASIN is easy. Managing ten? That’s where the real game begins. When your …
Amazon PPC Secrets No One Tells You—Explode Your Brand Growth [The PPC Den Podcast]
SUBSCRIBE In this episode, Michael chats with Gonza Martinez about all things Amazon PPC. Gonza …
Seasonal Keyword Decay: Why Your PPC Keywords Stop Performing After the Holidays
Every Amazon seller knows the adrenaline rush of Q4. Sales skyrocket, ads drive massive traffic, …
Five Practical Fixes for Messy Amazon Accounts [The PPC Den Podcast]
SUBSCRIBE In this episode of the PPC Den Podcast, Michael Erickson Facchin and Clifford Donovan …
When Higher Total ACOS Means More Profit [The PPC Den Podcast]
SUBSCRIBE In this episode, Olena and Michael take on one of the hottest Amazon PPC …