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It’s the Holiday Season once more, the best time to sit back and relax. Sales are up, for sure.
…but wait, do you want MORE conversions on Amazon Advertising?
Michael discusses how we can go beyond our target during the holidays and how to take advantage of the high volume of buyers during this busy week.
We’ll see you in The PPC Den!
Episode Highlights
- 00:00 Black Friday Cyber Monday update
- 02:04 Target Scenarios
- 03:00 Strategy: Keep it Simple
- 04:58 Strategy: Go Hard Plan
- 06:43 Top Tier Campaigns defined
- 07:30 Strategy: Let’s talk Middle Way
- 11:43 Do you have to be Mathematically Perfect?
- 13:25 How do we increase conversion?
- 16:25 Even if you don’t perfect BFCM
If you like what you hear, leave us a video review! We might share it on the show.
Links & Resources
- Is It Profitable to Advertise on Amazon During Black Friday Weekend?
- Ramping Up For The Cyber Monday & Black Friday With Data Driven PPC Strategies
- What are The Biggest Trends in Amazon PPC Q4 of 2021? [PPC Den Podcast 151]
- What Are The Biggest Trends in Amazon PPC Q4 of 2021?
- Subscribe to our newsletter: https://www.adbadger.com/newsletter/
- Look through all our show notes: https://www.adbadger.com/podcast
- Book a call to discuss Amazon PPC strategy: https://www.adbadger.com/product-tour/
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If you missed them, check out our previous episodes of The PPC Den Podcast:
Find even more episodes here.
Podcast Credits
- Host and Executive Producer: Michael Erickson Facchin
- Senior Producer: Nancy Lili Gonzalez
- Video and Audio Editor: Pedro Moreno
- Graphic Designer: Karolina Facchin
- Podcast Coordinator: Myreen Garcia Sejalbo
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