How to Segment Branded Keywords in Amazon Ads
Branded keywords are the search terms that include your brand or company name. For example, “basketball shoes” is a generic …
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[PPC Den Podcast Ep. 40] Should You Segment Your Branded Keywords in Amazon Ads?
SUBSCRIBE Should you segment your branded keywords in Amazon Ads? On today’s episode, Mike and Stephen focus on the pros …
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How to Use Amazon Coupons to Promote Your Products
Today we take a journey outside our usual home in the “Campaign Manager” tab in Seller Central and look at …
[PPC Den Podcast Ep. 39] Promoting your Products with Amazon Coupons
SUBSCRIBE Promoting your Products with Amazon Coupons On today’s episode, Mike and Stephen are joined by the wonder guest Scott …
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How to Rank Amazon Products Fast with a Launch List
Launching products on Amazon is tougher today than it’s ever been. Valuable search terms are more competitive, meaning you need …
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7 Personalities of Amazon PPC Bid Optimizers
No matter what you sell on Amazon, whether it’s dog biscuits or cat food, advertising on Amazon requires bidding. Bidding …
[PPC Den Podcast Ep. 38] Three Effective Ways to Optimize Amazon PPC Bids
SUBSCRIBE Three Effective Ways to Optimize Amazon Bids On today’s episode, Mike and Stephen breakdown bid optimization! The guys give …
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Four Things Amazon PPC Does Better than Google & Facebook Ads
Ali vs. Frasier. McGregor vs. Mayweather. Pacquiao vs. Mayweather. All great fights, but none as big as the battle between …
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