Analyzing Amazon PPC Advertising Stats: What You Need To Know [The PPC Den Podcast]


Spreadsheets galore! Stephen Noch, Campaign Manager at Ocean PPC, joins Michael for their bi-annual data review. They analyze shocking statistics, Amazon trend changes, and what this means for the future of Amazon advertising. 

We’ll see you in The PPC Den!

Episode Highlights

  • 0:00 What to expect in this episode
  • 2:25 Stephen’s Spreadsheet Roots
  • 5:30 Who Is The Average Amazon Seller? 
  • 10:57 Examining Trends 
  • 16:30 Will These Trends Continue?  
  • 19:00 ACOS Difference vs. Average
  • 22:22 How Much Should I Be Spending on Sponsored Products?
  • 32:35 Closing Thoughts

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