Amazon Case Study: How Freshfield Conquered A Competitive Market
Freshfield Naturals has had awesome performance over the past year. With strong single-keyword campaigns and …
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The Amazon PPC Exact Match Conspiracy
Picture this: you recently graduated your broad match keyword to an exact match to get …
[PPC Den Podcast Ep. 117] Is Exact Match Always Best?
SUBSCRIBE It’s common knowledge that you want to graduate your broad matches to exact matches, …
The 3 Questions your Amazon Product Listing Should Answer
There’s a lot of advice out there about Amazon product listing optimization. So much, in …
[PPC Den Podcast Ep. 116] 3 Questions to a Perfect Amazon Product Page
SUBSCRIBE Understanding buyer psychology is a key advantage in any commerce space. When it comes …
Amazon PPC’s Total ACOS Trinity
Total ACOS, adjusted ACOS, blended ACOS, true ACOS – no matter what you call it, …
[PPC Den Podcast Ep. 115] The Trinity of Amazon PPC Revenue
SUBSCRIBE Everyone loves a good trinity, and Amazon PPC is no different. Maintaining control of …
Linking Amazon SEO and Amazon PPC
Like we said at the very start of this SEO saga, your Amazon SEO and …