[PPC Den Podcast Ep. 126] Getting the Most out of Amazon Reporting

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The key to truly effective and insightful Amazon report analysis is taking the right approach. Using your Amazon campaign reports the right way requires a disciplined process. We’re here to walk you through our philosophy when it comes to looking at Amazon Advertising reports and making data-driven decisions.

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Episode Highlights

  • 1:05 Intro
  • 4:01 How Not to Report
  • 7:53 Strategic Mission
  • 10:37 Trend Analysis
  • 13:25 Learning from your Amazon Reports
  • 17:33 Campaign Improvement with Amazon Reports
  • 18:50 Closing Thoughts

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