[PPC Den Podcast Ep. 90] Answered Prayers: Negative ASIN Targeting Comes to Auto Campaigns

Answered Prayers: Negative ASIN Targeting Comes to Auto Campaigns


The game has changed when it comes to automatic campaigns. Two weeks ago, Amazon added a new feature that allows sellers to add negative product targets to auto campaigns. Needless to say, we couldn’t be more excited about it.

On today’s episode, Mike and Stephen dive into Seller Central’s newest feature and how it can take your automatic campaigns to the next level!

We’ll see you in the Badger Den!

Episode Highlights

  • 1:10 Intro
  • 3:00 Our prayers have been answered
  • 5:15 Negative product targeting for automatic campaigns
  • 11:30 How to use this feature with search term reports
  • 16:00 Using Amazon Detail Page to find ASINs
  • 18:45 Closing thoughts

Links & Resources

If you missed them, check out our previous episodes of The PPC Den Podcast:

Special Thanks

We’d like to thank our podcast and video editor, Pedro Moreno, who always make our media dreams come true. Without him, this would be a heck of a lot more challenging! We’ve worked with Pedro since the beginning and we are proud to have him in our Badger Nation. Thank you!

Thank you!

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