[PPC Den Podcast Ep. 41] What to Expect From 30 Days of Running Amazon Ads



What to Expect from 30 days of Running Amazon Ads

On today’s episode, Mike and Stephen talk about how to set realistic 30 day expectations for your Amazon Ad campaigns. They cover the importance of account history, the typical 30 day cycle, and how to use the glorious PPC Triangle. Whether you’re totally new or a seasoned veteran, you’re bound to learn something new on this episode. See you in the Badger Den!

Episode Highlights

  • 2:15 Evolution of Amazon PPC
  • 4:04 Avoiding overhyped clickbait
  • 5:35 Account history significance
  • 8:30 Expectations for a brand new product
  • 11:10 Accounts on an upward trend
  • 12:45 Downward trend accounts
  • 15:35 Shoot to move 1 number
  • 16:15 The PPC Triangle
  • 19:00 Know your primary goal
  • 22:50 The typical 30 day cycle
  • 25:55 Questions to ask yourself 

Links & Resources

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