[PPC Den Podcast Ep. 35] Increase Conversion Rates for Sponsored Brand Ads

sponsored brand ads amazon ppc boost conversion rate


Sponsored brand Ad Strategy

On today’s episode, Mike and Stephen break down a straightforward strategy to improving your Sponsored Brand ads. Have your Sponsored Brand ads been overlooked and thrown together? Don’t lose those valuable conversions and implement our single keyword brand ad strategy. The guys walk through the theory behind this strategy and then give some real world examples of how you can double your conversion rate by using it. See you in the Badger Den!

Episode Highlights

  • 3:58 One simple tip to boost your Sponsored Brand ad performance
  • 6:10 Single keyword brand ads
  • 6:59 How Google Ads handles single keyword brand ads
  • 8:15 Amazon Ads single keyword brand ads
  • 11:03 Comparing single keyword sponsored brand ads with how most sellers do it
  • 13:00 How people think about Sponsored Brand ads
  • 13:53 Walkthrough of single keyword campaign strategy
  • 17:29 A case-study for single keyword Sponsored Brand ads strategy
  • 26:20 Some final thoughts

Links & Resources

If you missed them, check out our previous episodes of The PPC Den Podcast: